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5 ways finance teams can elevate their businesses in 2022

5 ways finance teams can elevate their businesses in 2022

Businesses have faced extraordinary challenges throughout the ongoing COVID-19 public health crisis. For many organizations, abruptly moving to remote work in March 2020 forced CFOs and finance teams to get innovative in order to reduce inefficiencies and operate more strategically in their new online environments. With 2022 finally underway and no signs of the pandemic…

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5 ways to gift kids money and teach personal finance during the holidays

5 ways to gift kids money and teach personal finance during the holidays

Digital Light Source/Getty We all have different gifting styles. Some of us are DIYers, some are risk-takers and many of us just ask our giftees for their wish lists. You might be someone who always gives money during the holidays or, more likely, someone who likes to receive money. Cash is convenient and easy for…

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Some indie bookstores have found ways to flourish online

Some indie bookstores have found ways to flourish online

Book sales have been consistently strong during the pandemic, but it’s mostly benefited larger companies like Amazon. Bookstore sales actually fell 28% last year. Those sales are finally recovering in 2021, but the struggle has slightly rewritten the indie bookseller manual. That’s because when brick-and-mortar bookstores closed to in-person browsing at the beginning of 2020, independent…

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Three Ways Marketers Can Transcend The Push For Data Privacy

Three Ways Marketers Can Transcend The Push For Data Privacy

Consumers today are seeking more privacy of their data, and rightly so. Many people find increasingly personalized advertisements intrusive and a violation of their privacy. In response, governments worldwide are enacting tough privacy and security laws such as GDPR in Europe and CCPA in the US. Industries are also driving change to give online consumers…

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3 ways a digital marketing agency can benefit your small business | The Good Marketer | Open Mic

3 ways a digital marketing agency can benefit your small business | The Good Marketer | Open Mic

More small businesses are investing in digital strategies to stay competitive due to the rise of tech-savvy and smartphone-dependent consumers. Small and medium-sized businesses have seen a significant shift in the way brands market themselves worldwide in recent years. Digital marketing has emerged as one of the most efficient strategies to grow your customer base…

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Digital Marketers: 10 Ways to Drive More Positive Word-of-Mouth

Digital Marketers: 10 Ways to Drive More Positive Word-of-Mouth

Earning a glowing recommendation from a happy customer is one of the highest compliments for many businesses. This positive word-of-mouth not only affirms that they’ve made their customer happy, but it also means they’ll potentially gain some new customers as well. But what used to exist strictly as an in-person activity now lives mainly in…

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Six Ways Retailers Can Keep Pace With E-Commerce Giants

Six Ways Retailers Can Keep Pace With E-Commerce Giants

CEO of Stor.ai. getty Shoppers may be returning to brick-and-mortar stores, but even as countries return to some semblance of normalcy, many consumers who have gone digital over the past year have no intention of returning to their ways of old. Indeed, nearly four in 10 grocery shoppers plan to continue doing at least some of…

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